Author: Sakshi Jonwal
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McDonald’s Case Study: Key Strategies – Marketing, Franchise, Innovation
When you think of fast food, McDonald’s probably pops into your head first. And that’s no accident. From its modest start, McDonald’s has exploded into one of the most recognized brands worldwide. Today, you’ll find those golden arches in over 120 countries, feeding more than 69 million people every day — that’s roughly 1% of…
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Product Lifecycle Management Software: Top 15 PLM Software
Ever feel like your product development process is all over the place? Files in a dozen folders, feedback in email threads, and version chaos that keeps teams guessing? You’re not alone. As product lines become more complex and timelines shrink, having a central command center is no longer a nice-to-have, it’s essential. That’s where Product…
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Starbucks Case Study: Marketing Strategy & Growth
When you think of Starbucks, you probably picture more than just a cup of coffee. For millions, it’s a space to work, unwind, or simply enjoy a comforting routine. Starbucks didn’t just sell coffee—it sold an experience, one that turned a common beverage into a premium lifestyle symbol. In this blog, we’ll dive into the…
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What is Vibe Marketing? A Guide to the AI-Powered Future of Marketing
You know that feeling when you hear a new term and think, “Oh great, what now?”That was me when I first heard about Vibe Marketing. At first, I’ll admit, I rolled my eyes. It sounded like something straight out of a marketing guru’s LinkedIn post. But then, as I dug a little deeper (out of…
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13 Types of Facebook Ads in 2025: Best Formats for Every Marketing Goal
Facebook remains one of the most powerful platforms for digital advertising in 2025. With over 3 billion monthly active users worldwide, it offers businesses unmatched reach and targeting capabilities. But with so many ad formats available, choosing the right one for your specific marketing goals can be challenging. Picking the right ad type is crucial…
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The 15 Best WhatsApp Marketing Software Tools for 2025
Let’s face it—nobody checks their email as often as they check WhatsApp. And that’s exactly why marketers are turning their attention to this little green app on your phone. With over 2 billion users globally, WhatsApp isn’t just for chatting with friends anymore—it’s becoming one of the most powerful marketing tools in the world. Whether…
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Netflix Case Study: Marketing Strategies and Tactics
How do you turn movie nights into a global habit—and make more than 300 million people feel like the story was written just for them? Netflix didn’t just ride the wave of change; it made the wave. What began as a DVD-by-mail service quietly dismantled an entire industry and reshaped how we watch, feel, and…
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52 Best Affiliate Marketing Tools for 2025 (5 Hidden Gems Most Blogs Miss)
Affiliate marketing success depends on having the right tools in your arsenal. These specialized resources help you research profitable niches, create compelling content, track performance, and ultimately maximize your commissions. Choosing the right tools can dramatically impact your productivity, visibility, and conversion rates—the difference between struggling for sales and building a sustainable income stream. Unlike…
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Objectives of Marketing Management: Definition, Core Goals & Strategies
Ever watched a talented team with no game plan fail despite their skills? That’s exactly what happens with marketing without clear direction. Objectives of Marketing Management provide the strategic roadmap that transforms random activities into business results. Without them, companies waste thousands on flashy campaigns that deliver nothing but empty promises. In this guide, you’ll…
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Best AI Writing Tools in 2025: Write Smarter, Not Harder
Remember when writing meant staring at a blank page for hours? Those days are quickly becoming ancient history. Since 2021, AI writing tools have evolved from simple assistants to sophisticated collaborators that challenge how we create content. In 2025, these tools aren’t just nice-to-have extras—they’ve become essential weapons in the content creator’s arsenal, helping professionals…
